Koder

Web Design Edinburgh

search engine marketing

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Wanna chat about SEM? Give us call and we will work out how much work is involved in getting your site where it needs to be.

Search Engine Optimisation Tags: Search Engine Marketing, Pay Per Click Adwords

Ecommerce and Selling Online

Google wants to give its users the most helpful experience possible. They want to give you what you are looking for as soon as possible with the most relevant site at the top. It's really that simple. Google works hard to make sure that the correct results are at the top of the page with less relevant results in subsequent pages. Google still has its flaws as it operates entirely automatically but we all agree that they're doing a pretty good job of it.

" Gone are the days when you could insert thousands of meta keywords, cram your site with hidden text and buy hundreds of domains and point them all to your front page. Google has come a long way since 1998 and the only way to get top of Google now is to earn that top spot. "

We all know that there's little point having an all-singing all-dancing site on page 5 of Google as no one will ever see it. The way to the top is to become the authority on your chosen subject and earn your rightful position in the search engine results. It does take time, and it's a lot of hard work but when you make it you will see insane amount of traffic arriving at your site and you'll start making some serious sales.

The Right Way

When we carry out SEO on your behalf we NEVER do anything that can harm your site. Google may be automated but it is so sophisticated now that if you get caught employing 'unethical techniques' then your site will be flagged and penalised accordingly.

All SEM carried out by us is done in-house and by hand. We don't pass off our work to India and we certainly don't use feeble tools such as automated link submission scripts that post your links on irrelevant sites and cause you more harm than good. We help you gradually earn Google's respect and guide you towards claiming the respect you deserve. We always expect to give our client decent results within 6 - 9 months so call us to get started.

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